Monster energy drink
All about Marketing, Branding, Market research

Monster Energy

https://wallpapercave.com/wp/2EFlUVq.png Monster Energy Hello All ... Monster Energy is an amazing case of marketing! From Hansens Energy to Monster Energy it is an amazing branding strategy that helped Monster become a big hit. At the time, it was a sub-brand strategy adopted by Hansens that saved them from impending doom! Hansen's natural brand name or… Continue reading Monster Energy

Habitual Marketing

You shop in auto-pilot!

As we discussed in the previous post , shopping patterns do indicate we shop in auto-pilot mode. We follow the same path eg: aisle-1- 2- 3 or aisle 1-3-5 unconsciously! We are programmed to use rational part of the brain only when needed i.e. only when there is a break in the habit! These moments… Continue reading You shop in auto-pilot!

Data-speaks-volumes
introduction

Data Speaks Volumes

Data is everything in every field! You need data to identify certain trends, understand past behavior, support any existing beliefs, predict future behavior based on past data. Analytics is using existing data, analyzing it using data visualization and statistical methods for decision-making, making predictions or present the existing data in a way everyone understands. Now,… Continue reading Data Speaks Volumes

Types of market research
Conceptual learning, Market research

Types of market research

Hi folks! Firstly Happy women's day to all the beautiful ladies out there. To Men , a quick factMen's day is on November 19th if you weren't aware already 🙂 Let's delve into the types of market research now. Market research can be classified into various types based on the focus of the market research,… Continue reading Types of market research

what is market research?
Market research

What is market research?

Hola Everyone , It's the learning day ! Let's learn about market research today . What Is market research? Market research is an important part of any business plan, a very good definition that I came across in a book is "Marketing research is the systematic and objective identification collection, analysis and dissemination of information,… Continue reading What is market research?

Viral marketing

Why did ‘Dumb ways to die’ go viral?

Hey everyone ! As discussed in the previous post , let's analyze why dumb ways to die has gone viral. Why?! Firstly , it is a very serious message that was intended to be delivered to the audience. Would it have been that effective if it was shown to be ghastly! We can never tell.… Continue reading Why did ‘Dumb ways to die’ go viral?

why marketing?
introduction

Why marketing?

Why marketing? Welcome to marketing in a pod ! Do you want to learn marketing? Are you an expert looking for real-world applications? Are you excited about marketing ?Are you looking for fun-trivia on marketing? You are at the right place! This blog is ALL about marketing ! Marketing is an ocean! To not be… Continue reading Why marketing?