Learn.Observe.Implement.Repeat.
As we discussed in the previous post , shopping patterns do indicate we shop in auto-pilot mode. We follow the same path eg: aisle-1- 2- 3 or aisle 1-3-5 unconsciously! We are programmed to use rational part of the brain only when needed i.e. only when there is a break in the habit! These moments… Continue reading You shop in auto-pilot!
Hi Folks, I understand that was a bold title! I started reading "Habit" and I realized how marketing got the concepts right but targeted it towards the wrong part of the human mind. In simple terms , we need marketing strategies that understand the importance of the habitual mind. "Unconscious mind controls as much as… Continue reading You got the marketing wrong!
Marketing in a pod 